P8 Brochure

P8-MaryKirk-outsideP8-MaryKirk-inside

  1. Description: This is a brochure for a fruit farm where you can pick your own fresh berries and cherries.
  2. Process (Programs, Tools, Skills): I used Adobe Illustrator to create the logo that was used on the front cover and the berries on the back cover as well. I used Adobe Indesign to create a duplex layout. I decided to keep it really simple and have a single half fold. I found images from unsplash.com and google.com to use on the inside and outside. Two images are full-bleed images, and four other images are used on the inside. I created a text wrap with the strawberry image on the first interior page. I went through the most challenges with creating the right file/image size. I wrote the entire body copy as well for this fictional fruit farm.
  3. Message: This brochure advertises for visitors to come pick and enjoy their own fresh fruit.
  4. Audience: I tried to create it to appeal to a family audience.
  5. Top Thing Learned: I learned a lot about alignment and sizing.
  6. Color scheme and color names: Complementary, red and green (with the contrasting neutrals, charcoal and white)
  7. Title Font Name & Category: Steelworks Vintage Demo, decorative
  8. Copy Font Name & Category: Shree Devanagari 714, sans serif
  9. Word Count of copy: 301
  10. Thumbnails of Images used: 
  11. Sources (Links to images on original websites) 

Cherries – unsplash.com, Logo – self created, Girl in field – Pexels.com, Raspberries – unsplash.com, Strawberries – unsplash.com, Strawberry background – unsplash.com, Woodgrain texture – franticstamper.com

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